About the Journal

Journal title Journal of Indonesia Marketing Association (IMA)
Initials IMA
Frequency  2 issues per year |
DOI Prefix  by 
ISSN E-ISSN: 2963-3710
Editor-in-chief Prof. Dr. Adi Zakaria Afif, SE, M.B.A
Publisher Indonesia Marketing Association (IMA)
Citation Analysis Google Scholar | Garuda


Indonesia Marketing Association (IMA) is a scientific journal in the fields of digital marketing, consumer behavior, marketing, integrated marketing, internet marketing, e-commerce, persuasive strategy, relational marketing, marketing and business ethics, distribution strategy, product development strategy, marketing strategy, customer relationship management, international marketing. This journal is published twice a year by Indonesia Marketing Association (IMA). Editors accept scientific articles in the form of conceptual manuscripts or unpublished research results or other scientific publications related to marketing.

Current Issue

Vol. 2 No. 2 (2024)
Published: 2024-05-07


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